Brand Affinity Technologies | Creative

Cache Buster and Click Counter Coding Version: April 14, 2009 Cache buster and click counter coding specification document helps show publishers/networks how to properly amend BAT tags with cache busting and click counting tokens. This document includes examples for both iframe and javascript tags.

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BAT Flash Specification Version: November 4, 2008 The BAT flash specification document provides instructions for creative designers when producing flash-based ads, primarily advising them on how to implement a click tag.

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BAT Ad Creative Guidelines Version: April 15, 2009 This document is a guide to aid advertisers in developing BAT-enabled ads. Brand Affinity Technologies (BAT) stays as close as possible to published IAB standards, but individual publishers and ad networks will vary in their interpretation and implementation of these standards.

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